Particularly Preposterous Packaging Day

We’ve all had to deal with preposterous packaging, either a package that misidentified its contents or one that was excessively large for its intended purpose. We’ll give everyone a few examples. We’ve seen packages of food that were marked as strawberries when they’ve actually contained blueberries.

We’ve also received items such as video games that were placed in oversized boxes. Of course, those are only a few examples of what we’re talking about. People can share their stories of preposterous packaging with friends, family members, and internet strangers while observing Particularly Preposterous Packaging Day when it comes around on August 7th.

The History of Preposterous Packaging Day

No one really knows who invented this holiday, but it’s a day that’s becoming increasingly popular. This is mainly due to the fact that we all receive way more packages nowadays than we ever did in the past, due to online shopping.

And the way some of these products are packaged is ridiculously excessive and wasteful. Many people believe that this holiday was created to get companies to rethink their packaging solutions and place a priority on efficiency and sustainability.

Some Fast Facts About Packaging

Below are some facts about packaging that we think everyone will want to know about, particularly if they are planning on celebrating this holiday. So, in honor of Preposterous Packaging Day, allow us to unveil the following fast facts about packaging.

  • Custom logo boxes can create a positive brand image that is important for sale conversion in under 7 seconds.
  • In 1856, the first patent for cardboard was issued. This material has been used for shipping boxes since 1903.
  • Companies that pay attention to their packaging design tend to draw a third more interest than companies that don’t.
  • In the United States, 9 out of 10 packages are shipped using cardboard packaging.
  • It’s been estimated that consumers will spend 30% more if shipping is free.
  • Zero-waste packaging is increasingly becoming an option. This packaging uses cassava and bamboo as renewable alternatives to plastic.
  • Every single day, over 36 million packages are shipped in the United States.
  • Over 80% of food and products sold in the U.S. are packed in cardboard.

Observing Preposterous Packaging Day

This is a day when people are encouraged to share their stories about preposterous packaging from their own lives. It’s a day for people to also put pressure on the online companies where they shop to reform their ways and be more efficient with the way their products are packaged. People are also encouraged to spread the word about this holiday online using the hashtag #PreposterousPackagingDay on social media.

When is it?
This year (2024)
August 7 Wednesday
Next year (2025)
August 7 Thursday
Last year (2023)
August 7 Monday
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